Website design is the process of creating a website. This includes planning the layout, content, and functionality of the site to achieve specific goals. And our effective website design is on:

• Visually appealing: The site should be aesthetically pleasing and create a positive first impression for visitors.

• User-friendly: The site should be easy to navigate and find information.

• Responsive: The site should function well on all devices, including desktops, tablets, and smartphones.

• Optimized for search engines: The site should be coded and structured in a way that search engines can easily understand and rank it for relevant keywords.

Website redesign is the process of making changes to an existing website. This could be a minor update, such as refreshing the content or design, or a major overhaul, such as rebuilding the site from scratch. Common reasons for a website redesign include:

• Outdated design: The website's look and feel is no longer up-to-date.

• Poor user experience: The website is difficult to navigate or use.

• Mobile incompatibility: The website doesn't function well on mobile devices.

• Need for new features: The website needs new features or functionality to meet the changing needs of the business or its users.

KPIs (Key Performance Indicators) Here are some common KPIs We used to track website performance:

• Traffic: The number of visitors to the website.

• Bounce rate: The percentage of visitors who leave the website after viewing only one page.

• Average time on page: The amount of time visitors spend on each page of the website.

• Conversion rate: The percentage of visitors who take a desired action on the website, such as making a purchase, signing up for a newsletter, or downloading a white paper.

• Lead generation: The number of leads generated through the website.

• Sales: The amount of revenue generated through the website.